Marketing Specialist - Waterford - Recruitment by Aphex

Purpose

Looking for a dynamic and detail-focused Marketing Specialist to support the next stage of growth. This role is ideal for someone who thrives on collaboration, loves developing brand-aligned materials, and enjoys managing events and partnerships from start to finish.

Responsibilities

Marketing Collateral & Sales Support

Create and maintain customer-facing materials such as brochures, datasheets, slide decks, and case studies
Collaborate with the sales team to develop tools that enhance the customer journey and reduce friction
Ensure all materials are aligned with brand guidelines and partner co-branding requirements

Partner & Relationship Management

Manage ongoing relationships with key partners like Domino Printing Sciences and GS1 Ireland
Plan joint marketing activities including campaigns, press releases, and product launches
Coordinate collaborative events, content pieces, and thought leadership initiatives

Events & PR

Lead the company presence at trade shows, industry events, and exhibitions
Handle all logistics including stand design, branding, merchandise, and post-event lead activity
Liaise with PR contacts and contribute to press releases and industry communications (with content support)

Marketing Strategy & Planning

Maintain the company’s marketing calendar in line with sales objectives and business goals
Work with internal teams and freelancers to manage spend and report on budget performance
Align marketing activity with overall business strategy through collaboration with the MD and senior team

Qualifications

Experience in B2B marketing and understand how to balance brand-building with sales support
Comfortable managing projects across events, design, and content
Confident working with multiple stakeholders including sales, suppliers, and agency partners
Organised, independent, and bring energy to planning and execution
Marketing qualification
3-5 years’ experience in marketing, preferably B2B marketing

Working arrangements